September 23, 2021Yelp is a platform that gives consumers insight into the experience others have had at local businesses. They can see pictures, read reviews, get location information. For that reason, millions of people trust it when they’re looking for a new place to eat or stay. However, Yelp is more complex than a simple review platform. You can also use Yelp for Business Owners like a social media account – interact with customers and publish targeted ads.That’s why businesses of all types have listed on Yelp, hoping to gain more customers. However, you may be asking: “does my business need to be on Yelp … really?”
May 28, 2021Have you discovered that Google or Facebook ads are more expensive than you’d like? Do you feel the cost-per-click is too high to justify the value of those clicks? Or, are you finding that visitors who do click are leaving your site too quickly? The culprit may not be your ads at all. Rather, the problem may rest with the web page your ads lead to. Poor site content can make effective ads seem misleading or – even worse – annoying. But good site content can make a world of difference. That’s just one way how content writing helps make your ads more effective.
April 27, 2021For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend them to the more than 1.5 million businesses that visit their site.
March 29, 2021As a business owner, you’re probably already aware that your website is a valuable part of your sales chain. You may also already know that Search Engine Optimization (SEO) is a huge factor in your website’s value. However, if you’re like most people, you’re not quite sure all that goes into SEO. Things like page load time, technical SEO, content, crawling, indexing … and link building. But wait – what’s that? And why is link building so important? How can it help improve your website rankings?
February 26, 2021Ever wondered how to attract more visitors to your website? If you’re like most business owners, your website’s success determines whether customers choose you or not. For that reason, you’re always searching for how to get more website visitors.